End Point Services
We tackle the difficult online development and operational challenges that face businesses today. Our skilled consultants can help you, whether it's with a unique ecommerce feature implementation, scaling your site up to meet increased demand, or securing your complex systems.
Our Expertise
End Point is a full-service ecommerce consultancy. We have the expertise and knowledge to choose the right tools, look at the big picture, and we excel in all aspects of the industry:
Front-end Development
We create attractive and useful web experiences that help your visitors find the information they need, participate in your community, or complete a purchase with a minimum of friction.
- Front-end programming: JavaScript and Ajax with jQuery, YUI, Dojo, Prototype, Mootools
- User interface design and development: CSS, XHTML/HTML, mobile, Flash
- Search engine optimization
- Performance monitoring
- Functional testing
- Online marketing
- Analytics: Omniture, Google Analytics
Recent Presentation Layer Development Blog Articles
More Code and SEO with the Google Analytics API
Blog versus Forum, Blogger versus WordPress in Ecommerce
SEO 2010 Trends and Strategies
Content Syndication, SEO, and the rel canonical Tag
List Google Pages Indexed for SEO: Two Step How To
Safari 4 Top Sites feature skews analytics
JPEG compression: quality or quantity?
jQuery UI Drag Drop Tips and an Ecommerce Example
New End Point Site Launched: Rails, jQuery, Flot, Blogger
Rejecting SSLv2 politely or brusquely
Google Voice first impressions
Presentation Layer
Back-end Development
We have extensive experience with server-side development and focus on the security, reliability, and scalability of ecommerce applications.
- Ecommerce applications: Interchange, Spree, Magento
- Ecommerce features: merchandising systems, shipping and payment gateway integration, internationalization, inventory management, PCI compliance
- Frameworks: Django, Ruby on Rails, Catalyst
- Content management: MediaWiki, WordPress, Drupal
- Languages: Python, Ruby, Perl, PHP, Java
Recent Application Layer Development Blog Articles
Spree on Heroku for Development
Safari 4 Top Sites feature skews analytics
MySQL Ruby Gem CentOS RHEL 5 Installation Error Troubleshooting
Rails Ecommerce with Spree: Customizing with Hooks Comments
Rails Ecommerce with Spree: Customizing with Hooks Tutorial
Safari 4 Top Sites feature skews analytics
DevCamps on different systems, including Plesk, CPanel and ISPConfig
Dropped sessions when Ask.com Toolbar is installed
Performance optimization of icdevgroup.org
Spree on Heroku for Development
PostgreSQL EC2/EBS/RAID 0 snapshot backup
MySQL Ruby Gem CentOS RHEL 5 Installation Error Troubleshooting
Application Layer
Database layer Development
End Point's developers have decades of combined experience in designing, developing, and maintaining effective and well-structured databases.
- Database expertise:PostgreSQL, MySQL, Oracle
- Database replication: Bucardo, Slony
- DBA skills: Administration, Architecture
- Server architecture: RHEL, CentOS, Debian, Ubuntu, OpenBSD, (Open)Solaris
Recent Data Layer Expertise Blog Articles
Automatically building Pentaho metadata
Subverting PostgreSQL Aggregates for Pentaho
PostgreSQL tip: arbitrary serialized rows
PostgreSQL EC2/EBS/RAID 0 snapshot backup
PostgreSQL tip: dump objects into a new schema
PostgreSQL version 9.0 release date prediction
MySQL Ruby Gem CentOS RHEL 5 Installation Error Troubleshooting
dstat: better system resource monitoring
Multiple links to files in /etc
Data Layer
Operations and Architecture Maintenance and Development
End Point provides architecture development and support, web hosting, email hosting, and has experience with site monitoring tools.
- Hosting and Configuration: iptables, Puppet, Varnish, Squid, nginx, lighttpd, Apache
- Web Architecture Development and Support
- Web Security: pf, OpenVPN
Recent Operations and Architecture Blog Articles
dstat: better system resource monitoring
Rejecting SSLv2 politely or brusquely
MTU tweak: a fix for upload pain
Verifying Postgres tarballs with PGP
Multiple links to files in /etc
Cisco PIX mangled packets and iptables state tracking
SDCH: Shared Dictionary Compression over HTTP
MTU tweak: a fix for upload pain