End Point Team

Our team, headquartered in New York City, has developed, maintained, and hosted ecommerce and other web solutions since its founding in 1995. We combine web application development, database and hosting expertise with understanding clients’ objectives to excel in client satisfaction.

Tim Case

Tim Case

Web application developer

With End Point since: 2012
Location: Anaheim, California

Tim is a software developer with experience dating to 1998. He was one of the earlier developers to use Ruby on Rails, starting in 2005. He has launched many Ruby on Rails sites, including a large number of Spree ecommerce sites.

BA, Business/Economics, UC Santa Barbara, 1992.

Developed the entire Spree ecommerce part of Currix, a startup allowing educators to buy and sell lesson content to each other.

Worked to integrate Spree into Thoughtful, a startup that recommends gifts for your Facebook friends based on their interests.

Coded the Spree-based store for Morlen Sinoway Atelier, a Chicago company that manufactures and resells designer furniture.

Tim grew up in southern California. He lived in Brazil for 8 years and speaks Portuguese fluently. He spent several months in 2012 living in Bangkok, Thailand, learning the language.

Recent Blog Posts By Tim Case

December 20, 2012

Adding an address form is a pretty common activity in web apps and even more so with ecommerce web apps. Validations on forms allow us to guide the user to filling out all required fields and to make... (Verify Addresses the Easy Way with SmartyStreets cont.)

November 2, 2012

Gems for Rails often need the user to do something more for installation than just adding the gem to a Gemfile and running bundler install. Sometimes it's a simple matter of copying over some migratio... (How to Build a Command Line Executable Installer with Rubygems and Thor cont.)

October 15, 2012

RubyGems are one of the big benefits of developing in the Ruby environment as they can provide you with a powerful set of building blocks that were created by some great developers. Earlier in my Ruby... (How to pick a Ruby gem cont.)

October 14, 2012

SQL injection is a problem that every web developer needs to be aware of when accepting parameters that will during the life of the request be converted into SQL statements. Rails historically has don... (Don't Sleep on Rails 3 SQL Injection Vulnerabilities cont.)